It’s interesting working in the health and fitness field. Everyday you can count on the fact that there is some new fad or trend that is the next best thing. I can’t help but get a bit frustrated when they emerge, and people start to buy into them.
Seriously the old adage that “If it sounds to good to be true, then it probably is” might be even more true in the fitness industry! Whether it’s so-called medical treatments aimed at “freezing the fat off”, yes this is a billboard ad that is in my hometown, or a program guarenteed to get you jacked in 10 days, they are all preying on your insecurities.
The former apparently works by freezing the fat cells as told by this article and is, this is a direct quote from the article, “ideally maintained by healthy eating and exercising.” I would contend that most people thinking about this option struggle with healthy eating and regular exercise, and as a result will see little to no long term results from this intervention.
Hopefully we as fitness professionals can continue to push back on these snake oil sales gimmicks and really educate people on how to live long, healthy lives. So in that vain, check out this weeks links from around the web, to get yourself edumucated.
This is one of those fads that I’m talking about. Bulletproof coffee, yikes. I’ve not actually heard much about it, but I can tell you Brian and the guys at Precision Nutrition nail hit here. Coffee is coffee, maybe a bit of cream and sugar, but I’d rather not blow 500 calories on one drink during the day, that’s an easy way to sabotage a fat loss plan in a hurry.
If you haven’t heard much about flexible dieting it really is the best way to lose fat and still eat the foods you love. Armi gives a couple of great pieces of advice on how to eat out and still keep you on track with your goals.
Another great article from Armi this week. This is geared more towards fitness professionals that are working with clients with back pain, but still has a great primer on back pain if you want to know more about it. There is a pretty good chance that you will have some back pain at some point in life, or maybe you have chronic pain, either way this can help shed some light on it for you.